Toum
- Shane Wilson
- Oct 7
- 1 min read
Toum Café & Bulk Store’s brand identity and packaging design by Encounters Creative Services trace the poetic journey of the seed — from earth to light, from origin to nourishment. Based in Murcia, Spain, Toum specializes in nuts, dried fruits, and infusions that celebrate nature’s quiet abundance. The packaging system unfolds in two palettes: grounded tones of clay and pistachio that evoke soil and texture, and luminous gradients of lavender and amber inspired by the changing sky. Together, they embody Toum’s philosophy — that every seed’s passage through nature shapes both its form and its flavor. Through debossed typography, sensory materials, and minimalist composition, the design bridges raw simplicity with refined storytelling — a visual hymn to transformation and place.
Fivestar Branding curates global design inspiration to showcase the best in packaging, logo design, and brand identity. Beyond curation, we are a full-service branding agency based in Ellenton, Florida and working worldwide—crafting bold, modern identities that help businesses stand out in competitive markets.




















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