Prego Gelateria

Prego Gelateria by Nowhere Studio is a masterclass in how to make a modern dessert brand feel both irreverent and premium. This identity leans into punchy typography, expressive color palettes, and delightfully clean packaging architecture—creating a visual world that feels fresh, contemporary, and instantly ownable.

From the bold logo work to the clever use of pattern and negative space, every element feels intentional yet effortless. It’s the kind of design that turns a simple gelato cup into a branded moment, and transforms everyday packaging into something worth saving.

This project is a standout example of how minimalism and personality can collide to create a brand that feels alive, crave-worthy, and totally unforgettable.

Fivestar Branding curates global design inspiration to showcase the best in packaging, logo design, and brand identity. Beyond curation, we are a full-service branding agency based in Ellenton, Florida and working worldwide—crafting bold, modern identities that help businesses stand out in competitive markets.