Folk Tale

Folk Tale is a natural wine brand identity crafted by designer Tiare Payano, blending poetic storytelling with vibrant, unexpected design language. From sky-bound packaging shots to sunlit bottle stills, each visual element unpacks a sensory narrative—grounded in the raw beauty of winemaking and lifted by a surreal, dreamlike palette. Gradient tones, custom typography, and tactile brand moments come together to create a visual world where folklore meets forward-thinking design.

Curated and published by Fivestar Branding — a design house and inspiration archive dedicated to elevating visual identity, packaging, and storytelling for forward-thinking brands.